A global multi-specialist sports brand catering to beginners and top athletes, Decathlon is an innovative maker of sporting goods for all skills. With more than 100,000 teammates and 1,700 stores worldwide, Decathlon and its teams have been working ever since 1976 to fulfil an ongoing ambition : Move people through the wonders of sport, to help them be healthier and happier in a sustainable future.

Decathlon UK

A global multi-specialist sports brand catering to beginners and top athletes, Decathlon is an innovative maker of sporting goods for all skills...

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£14,000+ Raised and 259% of Mission Target Hit, Marking a Historic Win for Cleaner UK Waterways

Decathlon and Planet Patrol Toast a 25K+ Win as National Litter Mission Target is Smashed

Decathlon UK and its official Charity of the Year, Planet Patrol, today announced the spectacular success of their six-month national mission, celebrating major achievements in fundraising, community engagement, and litter collection across the UK.

Affordable Gear for Every Sport, Adventure, and New Year's Resolution. 

Give The Gift Of Go: Decathlon's Christmas Collection For Active Families

Decathlon’s 2025 Christmas collection is designed to equip every family member - from the first-time cyclist to the marathon runner - with high-quality gear that lasts, making it easy to gift presents that help your loved ones pursue their active passions without compromising your budget.

Parents can unwrap extra savings in time for Christmas gifting with an extra 20% back on bike trade-ins until 2nd November 

Turn Old Wheels Into Big Christmas Savings With Decathlon’s Autumn Buyback Scheme

Decathlon is offering customers an additional 20% on top of the original BuyBack value on every bike traded in at store to help parents prepare for Christmas gifting and clearing space at home.

Decathlon unveils its extensive head-to-toe collection for the 2026 snow season

Explore without limits, whatever the conditions

This winter, Decathlon invites skiers, snowboarders and mountain adventurers to embrace the slopes with confidence through its brand-new range of high-performance gear. Designed and tested in the heart of the French Alps, at the foot of Mont Blanc in Chamonix - an iconic winter sports destination and past host of the Winter Olympics - the collection blends innovation, protection and style so that everyone can explore without limits, whatever the conditions.

Engineered for versatility, stability and cushioning, the new Energy+ (£49.99) leads Decathlon’s latest training footwear line-up, joined by the all-rounder Energy (£39.99).

Decathlon launches Energy+ and Energy training shoes – versatile, high-performance footwear at unbeatable value

Decathlon has today unveiled its new Energy+ (£49.99) and Energy (£39.99) training shoes, created to meet the demands of modern hybrid workouts. Designed by Decathlon’s in-house R&D team, the range brings stability, cushioning, and versatility together at accessible price points.

The Ultimate Record-Breaking Shoe for Elite Athletes

KIPRUN releases the KIPSTORM LAB 

KIPRUN is proud to announce the public availability of the KIPSTORM LAB, a revolutionary carbon plated shoe presented in April under the naming KD900X LAB. Crafted with new cutting-edge technology, the KIPSTORM LAB is the lightest and most dynamic shoe ever created by KIPRUN, making it the ultimate record-breaking tool.

Elena Pecos has been CEO of Decathlon Ireland since 2023 and will now lead the UK too Romain Gravigny announced as new COO for UK & Ireland.

Decathlon announces new leadership structure for UK & Ireland

Decathlon has announced a new leadership structure for its UK & Ireland business, with Elena Pecos appointed as Chief Executive Officer and Romain Gravigny as Chief Operating Officer. Pecos will take over from Eric Mazillier, marking the start of a new chapter as the two territories officially combine operations under one leadership team.

Decathlon launches ‘Blue Product’ range with over 200 essential items from just £1.99.

Back to School, Back to Sport. 

New range includes backpacks, trainers, base layers, goggles and more to prepare kids for their return to school.

Decathlon UK Strategic Investments Deliver Strong H2 2024 Rebound

London, UK. July 11th, 2025

London, UK. Decathlon UK today announces its strategic report for the financial year ending 31st December 2024. The report highlights a period of significant investment and accelerated transformation, all aimed at enhancing customer experience and adapting to evolving retail behaviours.

Give Your Old Cricket Gear a New Innings.

Decathlon | Spencer Cricket Club

Decathlon UK are pleased to help launch the Circular Cricket Gear Hub: a new circular initiative with Spencer Cricket Club and Professor Martin Charter, Director of The Centre for Sustainable Design, aimed at making better use of resources within the local cricket community.