Decathlon UK Joins Forces With PureGym to Inspire the Nation’s Fitness Goals
Decathlon is proud to partner with PureGym to help inspire people to live healthier and happier lives. This collaboration demonstrates both brand’s shared ambition in providing accessible and high quality fitness solutions.
March 11, 2025
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Millions of PureGym members will now enjoy an exclusive 10% off a select range of Decathlon products including gym wear, workout mats, training equipment and nutrition and supplements. These products have been carefully selected to support members throughout their fitness journeys.
This partnership blends Decathlon’s expertise in offering innovative, high quality products with PureGym’s unparalleled network of gyms across the UK. Whether you rely on a PureGym for body building, sports conditioning, hybrid workouts or general wellbeing, Decathlon’s products complement any goal.
Chrysanthe Rukebesha, Head of B2B at Decathlon UK, said: "We are very pleased with this milestone partnership because PureGym and Decathlon share the same values. We both believe in the benefits of a healthy lifestyle, and together we want to promote inclusive access to sport. By unifying our efforts, I strongly believe that we will help more people get active in the UK."
Stephen Rowe, Group Marketing Director at PureGym, said: “This partnership is really exciting for all of us at PureGym and Decathlon as we work together to give everyone access to top quality, great value fitness. We’ve already found a way to bring benefit to our members and look forward to supporting both communities further in the future.”
For more information and to shop the full range, visit Decathlon x PureGym.
ABOUT DECATHLON
A global multi-specialist sports brand catering to beginners and top athletes, Decathlon is an innovative maker of sporting goods for all skills. With more than 100,000 teammates and 1,700 stores worldwide, Decathlon and its teams have been working ever since 1976 to fulfil an ongoing ambition : Move people through the wonders of sport, to help them be healthier and happier in a sustainable future.
ABOUT PUREGYM
As the UK's favourite gym, PureGym are here to help more people in more places lead healthier lives every day. The gyms are friendly, supportive, and judgement-free spaces where everybody can come in, work out and leave feeling good.
